Sony Ericsson Video Contest win a Trip to FIFA World Cup

It’s game on for FIFA World Cup fans as Sony Ericsson launches a video competition that promises exciting prizes including the new gesture gaming phone Kita and a trip for two to South Africa. Sony Ericsson is searching for a Filipino child to be a FIFA flag bearer in the 2010 FIFA World Cup in South Africa.

The winning child, together with his parent or guardian, can use his Sony Ericsson Kita to catch the excitement of this once-in-a-lifetime experience.

Contest Mechanics:

1. Sony Ericsson will award Kita handsets to the top five finalists of the Search for the FIFA World Cup Flag Bearer.
2. The contest is open to Filipino children aged 10-16 years old.
3. Simply create a 30-60 second video and creatively answer, “Why I deserve to win the Sony Ericsson Search for the FIFA World Cup flag bearer.”
4. Upload the video to www.clickthecity/sonyericssonfifa.
5. Children can have fun and present their reasons in play, song, dance and other creative ways to convince judges.
6. Five finalists will be chosen and beginning March 8, 2010, voting for the number one favorite flag bearer begins.
7. Sony Ericsson will let the public decide who deserves the honor of being sent as the Philippines’ first FIFA flag bearer to this premier international sporting event.

Sony Ericsson is the Official Mobile Phone Handset of the 2010 FIFA World Cup.

For more details log on to www.clickthecity.com/sonyericssonfifa. Registered voters on the site will get a chance to win the exclusive Sony Ericsson Team Pilipinas shirts.